Designing an Integrated Digital Strategy

Putting integrated digital strategy to work

IEDC, Bled
24.05.2017 09:00 AM
1.250€ + VAT
1.125€ + VAT
April 24, 2017

This 2 days’ session is devoted to the creation of the “big picture”, understanding of Digital Opportunity, digital environment and Digital Revolution. 

Why

Should I attend?

CREATE A“BIG PICTURE” AND UNDERSTAND DIGITAL OPPORTUNITY AND DIGITAL REVOLUTION 
How can a company develop an integrated digital strategy and implement it effectively? This includes understanding technology’s capacity to transform business models, how a company can maximize the value of existing enterprise systems, and justify new digital investments, manage risk and measure return on investment. Finally, how to manage resistance to change and build a sustained commitment to using appropriate use of data for decision making.

BECOME BETTER DECISION-MAKER WITH USE OF DATA 
Find out how to manage resistance to change and build a sustained commitment to using appropriate use of data for decision making through the understanding of digital opportunities and analytical techniques.

CREATE A DIGITAL ENVIRONMENT
Understand how to create an environment that encourages people (employees) to pursue and adopt digital opportunities and analytical decision making.

Who

Should attend?

  • Mid to Top Management across all industries in customer facing job roles
  • Out of the box thinkers with openness to transform traditional business

When

Start date: May 24, 2016 at 9:00 AM

End date: May 25, 2016 at 5:00 PM

About Digital Transformation

The modular program “Digital Transformation” is helping participants to become Digital Leaders: to understand and leverage the digital opportunity for creating additional business value in their current business, as well as to be more ready to go through the needed transformation process effectively. The program is offered in three modules of 2 days which can be taken as a whole or by attending selected module(s).

Module 1: Digital Business Model: New Opportunities for Creating Value, March 15 - 16, 2017 by Branislav Vujović,

Module 2: Digital Marketing: A Managerial Approach for Analog Companies, April 24 - 25, 2017 by Joe Pons

Module 3: Designing an Integrated Digital Strategy, May 24 - 25, 2017 by Salman Mufti

Contact

Albina Ribic
Albina Ribič
Executive Education Sales Advisor

Upcoming Programs

Accreditations