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This 2 days’ session shall support Mid to Top Managers in customer facing roles to understand the Digital Transformation in today’s business and the core values of the Digital Economy.
UNDERSTAND THE DIGITAL TRANSFORMATION IN TODAY’S BUSINESS AND THE CORE VALUES OF THE DIGITAL ECONOMY
It shall help to create business value with digital processes and the power of an extended Digital Ecosystem and the transformation of these single areas into an integrated Digital Business Model.
LEARN HOW CAN YOU IMPROVE YOUR BUSINESS
Find out the insights about how an extended Ecosystem can improve business, customer reach and the creation of new portfolios. Overall understanding of Digital Opportunity and Digital Revolution and framework for evaluation of company’s Digital Readiness and growth areas.
CREATE DIGITAL BUSINESS MODEL
Learn how to create a company’s Digital Business Model for sustainability and growth. Understand value of digital processes for top and bottom line growth and where to focus.
Start date: March 15, 2017 at 9:00 AM
End date: March 16, 2017 at 5:00 PM
The modular program “Digital Transformation” is helping participants to become Digital Leaders: to understand and leverage the digital opportunity for creating additional business value in their current business, as well as to be more ready to go through the needed transformation process effectively. The program is offered in three modules of 2 days which can be taken as a whole or by attending selected module(s).
Module 1: Digital Business Model: New Opportunities for Creating Value, March 15 - 16, 2017 by Branislav Vujović,
Module 2: Digital Marketing: A Managerial Approach for Analog Companies, April 24 - 25, 2017 by Joe Pons
Module 3: Designing an Integrated Digital Strategy, May 24 - 25, 2017 by Salman Mufti
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