Sales Excellence - AMP M1

Sales excellence for strategy implementation

Belgrade, Serbia
27.09.2023 09:00 AM
€1,150 without VAT
€1,080 without VAT
August 27, 2023
The seminar focuses on key drivers of performance in sales management, including developing interfunctional coordination, setting sales strategies and effectively managing the salesforce

About the Seminar

Sales Excellence Seminar is part of a series of three seminars offered in the scope of the Advanced Management Program. The seminar can be taken separately or as a part of the whole Advanced Management Program.

The 3-day seminar covers a number of topics, from the role of the sales force in the overall strategy of going to market, to sales force assessment, managing the life of a sales team and how to structure the sales force to reach a strategic advantage.


should attend?

  • General managers
  • Commercial directors
  • Managers responsible for sales teams
  • Managers with overall responsibility for customer satisfaction in consumer goods, B2B industries or services


should I attend?

  • Develop a comprehensive framework for evaluating the effectiveness of your sales force and the most important drivers for improving productivity.
  • Understand the activities that are key to the selling process and develop managerial priorities from them.
  • Construct a customer segmentation framework that facilitates and clarifies the selling tasks.
  • Take steps towards improving the performance evaluation measures of the commercial team.
  • Develop a compensation system that helps implement the desired go-to-market strategy.


Start date: September 27, 2023 at 9:00 AM 

End date: September 29, 2023 at 5:00 PM


Falkensteiner Hotel Belgrade, Bulevar Mihajla Pupina 10k, Belgrade, Serbia

Program Fee

€1,150 + VAT
Early Bird: €1,080 + VAT until August 27, 2023

2.700 € + VAT for the whole program
Early Bird: 2.560 € + VAT until August 27, 2023

About Advanced Management Program

Advanced Management Program is offered in three modules of three days each, which can be taken as a whole or by attending separate modules.

Participants attending all the modules will be awarded the Advanced Management Program certificate. Participants attending one module will obtain a confirmation of attendance.

Module 2: Strategic Management
N. Filipović, IEDC-Bled School of Management, Slovenia
October 24 – 26

Module 3: Presenting with Impact
M.Sandher, 2nd Tier, UK
November 28 – 30


Albina Ribic
Albina Ribič
Executive Education Advisor

A programme for your entire team?

All of our open programmes can also be offered and delivered as in-company solution to groups of employees from the same organisation. This allows us to develop a programme that focuses on your organisation’s own situation and issues. We can schedule it at a time and location that you prefer. We can also tailor the content to fit your organisation’s needs. Please feel free to contact us for a no-obligation proposal and to explore the possibilities

Upcoming Programs

Accreditations of the School